About

Our Mission

Our mission at Seniornicity is to connect Seniors to qualified providers to empower them with accurate information so they are able to make informed decisions with their next journey. Inspired by firsthand experiences like yours, we are committed to making this process easier for every family as they take the next steps.

At Seniornicity, we provide families with the information and support they need to make informed choices confidently. By leveraging our network of vetted providers we strive to ensure that every senior and their family find the right solutions tailored to their future.

Join us on our mission to transform the way seniors and their families navigate their future decisions. Together, we can bring hope, clarity, and ease to this important journey.

Our Core Values

Helping

We know you've spent your life helping others; let us help you.

We're here to make the transition into the next chapter of your life easier for both you and your loved ones

Clarity

You and your loved ones deserve clear and honest communication. Our Senior Advisors and Providers are here to offer you the transparency needed to make well-informed decisions about your future.

Community

Our family of professionals work collectively as a team for seniors and their families.

"Alone, we can do so little; together, we can do so much" - Helen Keller

Quality

Committed to providing accurate information while connecting seniors with vetted, qualified providers, along with our dedication to excellence, drove our organization's creation.

Simone Kelly

Founder of Seniornicity and Advocate for Seniors

Simone Kelly, a passionate advocate for seniors, established Seniornicity to provide seniors and their families with the accurate, professional guidance needed to navigate the complexities of aging. Her personal journey through the experience with her family has deeply informed her mission, driving her commitment to improving the decision-making process for others facing similar challenges.

Simone’s dedication to seniors began with a deeply personal experience. When her mother suffered a major stroke at the age of 55, Simone was thrust into a whirlwind of medical, rehabilitation, and financial decisions. The process was fraught with uncertainty, frustration, and emotional strain. “I made many mistakes during this time, and the stress on our family was tremendous,” Simone recalls. “I never want another family to experience this without the support and expertise of professionals.”

Despite her mother’s remarkable recovery, Simone faced another critical challenge in May 2023 when her mother endured a near-fatal accident on Mother’s Day. Once again, Simone found herself navigating a chaotic system of misinformation and conflicting advice. This second experience underscored the urgent need for reliable resources and support for families dealing with aging and health crises. “I have learned so much during this second life-changing process with my mom,” Simone shares. “That is when I decided I needed to help others navigate to help them make choices that enable them to live their best lives.”

Simone’s extensive background in founding and operating companies across all six provider categories featured on the Seniornicity platform equips her with a unique skill set to assist seniors and their families. Her goal is to transform the perception of aging from a burden into a phase of life that can be managed with confidence and ease. “Aging doesn’t have to be looked at as a burden,” Simone asserts. “By providing access to knowledge and experience, we can make the process stress-free and positive.”

Through Seniornicity, Simone Kelly aims to “pay it forward” by helping as many seniors and their families as possible. Her commitment to improving the accuracy of information on line with a network of vetted service providers to assist in their decision-making is a testament to her personal experiences and professional expertise, making her a leading figure in the field of senior support and advocacy.